7-11 Branding
40th Anniversary of the first 7-11 in Hong Kong
Challenge
Identified full rebrand, visual rebrand, brand refresh. Pick the most suitable one for this branding project. Design an innovative, creaive product packaging design and campagine to promote the celebration. Since it's a common celebration, how I can make it more creative and attractive is the most challege thing that I have to deal with.
Goal
Rasie the awareness attention of the celebration, be special and innovative. Make it as a hot topic.
